PLNTS.com

PLNTS.com360° BRANDING
STRATEGY
PRODUCT DEVELOPMENT
VISUAL IDENTITY
PHOTOGRAPHY
WEBSITE

A complete 360º rebranding; PLNTS.com did it! After the launch of the new brand, the company grew by 800% – in just one year! Talking about Brand Excellence…

the need

It all started as a school project, onlinebabyplants grew quickly because it turns out people just love little plants. In order to take the next step, it was necessary to think about setting up a brand.

our challenge

Helping a tiny online start-up shop to go to the next level and overcome all the challenges to become a booming business. A brand broader than just a shop for little plants… a strategy to think bigger!

the outcome

We created a full 360° branding for PLNTS, helping the company grow by - drumroll - 800% in just one year.

Sales increased thanks to a brand new e-shop with personal analysis and personalized ads

325%
BOOST OF CUSTOMER ACCOUNTS

With the new brand we turned customers into fans. became a platform for PLNTSlovers to connect, share, learn & inspire

Recognizable imaging in the shop

To help stand out from the competition and make it easily recognizable on social we created a PLNTS image style. We chose soft natural colors as backgrounds, and babyplants are always displayed in a female hand.
website

Making the experience customer friendly with a website that offers more than just a shop

We developed a customer journey, getting the community excited about the brand at every touch point

A journey that begins with sales and ends with happy customers

350%

INCREASE IN REVENUE IN ONE YEAR
I haven’t been this excited about a package since my third Christmas.
- plnts fan
social media interaction

The journey continues online with fans sharing plant love like never before …

… and growing the #PLNTS community

The PLNTS account's number of followers grew by over 50k in just five months. And it's still getting 500+ new followers each week… or more … we can’t even keep up!

With PLNTS.com we are building a constantly growing and developing brand to reach 360° brand excellence

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Is your business the next success story?

If yes, then book a free brand scan with Isabella, Head of Strategy
email us!