Strategic Online Marketeer

As an Online Marketeer at HLO Branding you are the next and logical step after a branding process. You translate the brand strategy into a marketing strategy and into catchy campaigns where your focus is on conversion with the brand strategy while keeping the growth goals in mind. You already have a few years of experience in the profession and you can independently guide our customers in a marketing process. You also like to write texts that hit their target and you can express yourself creatively.

32-40 hours | Bachelor degree (business economics) | Online Marketeer | 3-5 years experience | Analytical & commercial thinker | English & Dutch

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What will you do?

As an HLO strategic online marketeer you are concerned with customer demand. You offer a strategic commercial solution and you can present it convincingly. You develop various online marketing experiences and brief the creative team on your strategic vision by translating it into a catchy campaign. You assess campaigns on effectiveness, its success and communication goal. You have a passion for writing texts. You feel at home using professional jargon and terms such as conversion, funnels, upsells, marketing automation, copywriting and online marketing.

Your most important tasks:

  • Develop, implement and evaluate the marketing plan.
  • Determining the marketing strategy based on the analyzes in the marketing plan.
  • Ensure measurability of marketing activities to find the balance in budget & investment distribution.
  • Keeping a close eye on trends and developments in the market to be able to respond quickly to (future) changes.
  • Setting up campaigns within Google, Facebook, LinkedIn, Bing or Pinterest Ads.
  • Motivate and enthuse teammates, for example by presenting achieved results.
  • Evaluate marketing team performance and oversee day-to-day operations for your clients.
  • Frequent progress meetings with customers to evaluate cooperation and the achieved goals.

What you'll bring us

You are our colleague who can convert strategic branding into targeted marketing campaigns. Here you have a strategic vision that you translate and present. You will develop a campaign together with a creative team in which you take a critical look at design and will stay focussed on strategic communication. You co-work with the customer and organize your projects yourself in terms of budget, team and timings. You are responsible for conversion, optimization of campaigns and adjust these independently after analysis.

  • Bachelor degree work and thinking level.
  • Graduate in Marketing, Commercial Economy.
  • You have a clear understanding of your tasks and can act independently.
  • You are result-oriented, decisive, proactive, stress resistant.
  • You have commercial insight and problem-solving skills.
  • You can present yourself convincingly and professionally.

What we offer you

You are our colleague who can convert strategic branding into targeted marketing campaigns. Here you have a strategic vision that you translate and present. You will develop a campaign together with a creative team in which you take a critical look at design and will stay focussed on strategic communication. You co-work with the customer and organize your projects yourself in terms of budget, team and timings. You are responsible for conversion, optimization of campaigns and adjust these independently after analysis.

💛  Inclusive and no nonsense work environment
🙌  Good working conditions
🏝  Flexible vacation policy
🥙  Healthy lunches with the team
🍻  Monthly team meetups and yearly trip
🌍  Live & work from anywhere, within -1/+1 CET
🌟  Salary fit for your role, room to grow
🚀  Possibility for personal growth and development
🐣  Parent-friendly culture

Got what it takes?

We'd love to hear from you! Let us know what role you're interested in, your motivation, CV, and a strong portfolio that demonstrates high-quality art direction and design talent across a range of branding, web design and marketing campaigns (digital and social).
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Incl. Portfolio, CV, Motivational letter
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About HLO Branding Agency

We’re a people agency. HLO Branding Agency was founded in early 2011 by two friends. Today we’re a great diverse and international crew of storytellers, strategists and creatives. We’re about authenticity and optimism and proud to represent the 0.1% of creative agencies that are run by women. We encourage talented people to add their own personal spice to our creative mix. For our diverse national and international clients we aim to add true value and leave a smile on their face. Day by day. 

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